Wednesday, December 7, 2016

Ch 12 Services and Nonprofit Organization Marketing

There's nothing to post about my company.

Chap.11 Developing And Managing Products

      Tory Burch first product was the Reva ballerina flats .After a huge success with the flats and gaining recognition to the world of fashion the company has introduced new product lines such as Handbags ,home goods,perfumes and jewelries .The company changes its stlye every season based on what's trending on the market of fashion.

       The companies product life cycle is usually at maturity stage before they introduce new product line hence not giving the previous product a chance to decline .